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What if...?

What if I was your Product Owner...

And everything starts with one mindset:

What if?

What if we challenged the current approach?

What if we simplified the system?

What if we unlocked more value from what already exists?

That question is what drives me and what consistently leads to better outcomes.

I would help you to turn a complex Salesforce ecosystem into a scalable, high-impact operation.

 

With over 10 years of experience across France, Israel, and the U.S., I’ve led from very small to large-scale CRM programs, optimized customer support operations, and delivered solutions that drive real, measurable business results.

 

My focus is simple: align business goals, technology, and execution to build systems that are efficient, scalable, and built for growth.

 

And when things get complex, like having multiple teams, legacy systems, unclear direction... I bring what’s needed most: clarity, structure, and momentum.

My Expertise

Service Cloud Optimization

Elevate your customer support with architectural excellence.

 

I streamline workflows and implement technical solutions that drive efficiency and scale.

M&A Org Consolidation

Seamlessly integrate Salesforce ecosystems during mergers.

 

I provide strategic data architecture and consolidation roadmaps for unified operations.

AI & Automation Strategy

Future-proof your CRM with AI-driven process optimization.

 

I implement intelligent automations that reduce manual overhead and enhance decision stability.

Delivery Leadership

Product Ownership and project direction.

 

I lead cross-functional teams to deliver high-impact Salesforce solutions on time and under budget.

Ecosystem Integration

Connect your business tools into a single source of truth.

Advanced data architecture that ensures clean, actionable insights across your tech stack.

Program Transformation

Rescue failing implementations and turn them into success stories.

 

I diagnose technical debt and rebuild programs for long-term health.

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